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It Only Takes One
campaign against the fentanyl and opioid crisis

First Lady Suzanne S. Youngkin and Attorney General Jason Miyares announced the launch of the Fentanyl Awareness Pilot Program at the Fralin Biomedical Research Institute in Roanoke, VA. 

The first-of-its-kind, Virginia Department of Health awareness initiative is being implemented with support from the First Lady of Virginia and the Virginia Foundation for Healthy Youth (VFHY) in partnership with Attorney General Miyares’ ‘One Pill Can Kill’ campaign.

The campaign strives to warn parents and caregivers that “it only takes one.” One bad decision, one counterfeit pill can cost a life. An average of five Virginians die from fentanyl poisoning every day, becoming the leading cause of unnatural death in the Commonwealth. Since 2019, deaths have more than doubled in the Roanoke region.

News highlights around the web

Virginia’s first lady fights fentanyl through ‘all hands on deck initiative’ - WTOP News

Suzanne Youngkin, the first lady of Virginia, is leading a new public fight against fentanyl, an extremely dangerous and deadly synthetic opioid.

One Pill Can Kill: AG Miyares and FL Suzanne Youngkin launch fentanyl awareness campaign - Augusta Free Press

In Roanoke today, Attorney General Jason Miyares and First Lady Suzanne S. Youngkin launched a fentanyl awareness campaign at the Fralin Biomedical Research Institute.

‘It Only Takes One:’ New campaign launches in Roanoke to combat opioid crisis - WSLS.com

Every day five Virginians will die of fentanyl poisoning, according to the State’s Department of Health.

Virginia First Lady and Attorney General launch fentanyl awareness campaign - WDBJ.com

Virginia First Lady Suzanne Youngkin and Attorney General Jason Miyares came to Roanoke Tuesday to launch a campaign to tackle the fentanyl and opioid crisis. It aims to bring awareness to the dangers of fentanyl.

Suzanne Youngkin starts fentanyl awareness campaign in Roanoke - The Roanoke Times

Fentanyl is the focus of a statewide drug awareness campaign that Virginia first lady Suzanne Youngkin launched Tuesday in Roanoke.

First Lady, AG in Roanoke for It Only Takes One launch - WFIR.com

“It Only Takes One” pill to get addicted.

Virginia first lady Suzanne Youngkin launches anti-fentanyl pilot program - Washington Examiner

Virginia first lady Suzanne Youngkin will be announcing on Tuesday a pilot program for dealing with the fentanyl epidemic in the commonwealth, focusing on education and support resources to prevent overdose deaths.

VA’s First Lady / AG Miyares / Local Leaders Launch Fentanyl Awareness Pilot Program in Roanoke - theroanokestar.com

First Lady Suzanne S. Youngkin and Attorney General Jason Miyares announced the launch of their Fentanyl Awareness Pilot Program at the Fralin Biomedical Research Institute in Roanoke, VA.

State leaders launch campaign to educate folks about the effects of Fentanyl - WJLA.com

State leaders are working to tackle the commonwealth's fentanyl issue head-on. Attorney General Jason Miyares and First Lady, Suzanne Youngkin visited Roanoke on Tuesday to launch the "It Only Takes One" campaign.